Privacy Policy

Last updated: September 2026

Overview

K.D. Capital Equipment, LLC, doing business as KD Machinery (“KD,” “we,” “us,” or “our”) is headquartered in Scottsdale, Arizona and is committed to protecting the privacy of everyone who visits this website or contacts us. This policy explains what information we collect, how we use it, and your rights regarding that information.

All inquiries submitted through this website (whether for quote requests, offers, seller consultations, appraisals, or general contact) are handled with complete confidentiality. We do not disclose the identity of sellers, the nature of their assets, or any details of their situation to third parties without explicit consent.

Information We Collect

We may collect the following types of information when you interact with our website:

  • Name, email address, and phone number: when submitted via contact, quote request, offer, or pricing activation forms
  • Company name, asset descriptions, and location: when you request a quote, make an offer, submit a machine for sale, or request an appraisal
  • Email address: if you subscribe to our email list
  • Technical data: browser type, IP address, and pages visited (collected automatically via standard web server logs)

This website uses cookies for analytics and advertising purposes through third-party services (see Third-Party Services section below). We also set a small number of site cookies needed to display pricing, operate the cart, and keep authorized KD staff and account holders logged in. See our Cookie Policy for details.

How We Use Your Information

Information you provide is used solely to:

  • Respond to your inquiry, quote request, or offer
  • Provide equipment sales, appraisal, auction, or liquidation services you have engaged us for
  • Send equipment updates and industry news you have opted in to receive
  • Improve the functionality of this website

We do not sell, rent, trade, or share your personal information with third parties for marketing purposes.

Confidential Seller Inquiries

We understand that asset disposition is often a sensitive matter. Any information shared with KD regarding your assets, business situation, financial position, or reasons for selling is treated as strictly confidential. We do not disclose seller identities or engagement details to buyers, competitors, or the public without your explicit authorization.

Third-Party Services & Analytics

This website uses the following third-party services, each of which may collect data subject to their own privacy policies:

  • Google Analytics: we use Google Analytics to understand how visitors interact with our site (pages visited, session duration, traffic sources). Google may use this data in accordance with its own privacy policy. You may opt out via Google’s opt-out browser add-on.
  • Microsoft Clarity: we use Clarity to see how visitors use the site through aggregated metrics, heatmaps, and session replay. Replay captures interactions such as clicks and scrolling; keystrokes in form fields are masked and are not recorded. Microsoft may use this data in accordance with its own privacy statement.
  • Google Ads: we use advertising pixels and tracking tags to measure conversions and serve relevant ads to people who have visited our site.
  • Microsoft Advertising (Bing): we use the Microsoft/Bing UET tag to measure conversions from Bing search advertising and to serve relevant ads. Microsoft may use this data in accordance with its own privacy statement.
  • Meta (Facebook) Pixel: we use the Meta Pixel to measure the results of our advertising and to serve relevant ads on Facebook and Instagram to people who have visited our site. Meta may use this data in accordance with its own privacy policy.
  • Salesforce and Salesforce Marketing Cloud Account Engagement (Pardot): our customer relationship management and email platform. Inquiries submitted through this website are recorded in Salesforce, and Account Engagement records the pages you visit on our site and associates that activity with your contact record once you submit a form or click a link in one of our emails.
  • Leadfeeder: identifies the companies whose networks visit our site, based on IP address, so our sales team can follow up on business interest.
  • Ahrefs Web Analytics: a privacy-focused, cookieless analytics tool that measures page visits and traffic sources without setting cookies or collecting personal data.
  • Cloudflare Turnstile: protects our forms from spam and automated abuse. It may process your IP address and browser characteristics to tell people apart from bots.
  • Trustpilot: displays our customer reviews; the review widget is loaded from Trustpilot’s servers.
  • Google Fonts: typography is loaded from Google’s servers, which may log your IP address.
  • WordPress and WooCommerce: content management system for machine listings.

These services may use cookies and similar tracking technologies. See our Cookie Policy for details on the cookies set by these services and how to manage your preferences.

Data Retention

Contact form submissions, quote requests, and consultation requests are retained for as long as necessary to fulfill the service requested and for reasonable business record-keeping purposes. Email list subscribers may unsubscribe at any time by contacting us directly.

California Residents: CCPA Rights

If you are a California resident, you have the right under the California Consumer Privacy Act (CCPA) to request information about the personal data we have collected about you, request deletion of your personal data, and opt out of the sale of your personal information. We do not sell personal information. To exercise any of these rights, contact us at the address below.

Security

We take reasonable technical and organizational measures to protect the information you share with us. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

YouTube API Services

This application uses YouTube API Services. By using features connected to YouTube, you agree to be bound by the YouTube Terms of Service (https://www.youtube.com/t/terms) and the Google Privacy Policy (https://policies.google.com/privacy). You can revoke this application’s access to your Google account at any time via https://security.google.com/settings/security/permissions.

Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated date. Continued use of this website after changes are posted constitutes acceptance of the revised policy.

Contact

For questions about this privacy policy or to exercise your data rights, contact:

K.D. Capital Equipment, LLC (dba KD Machinery)
7918 E McClain Drive
Scottsdale, AZ 85260
Email: customerservice@kdmachinery.com
Phone: 480.922.1674